Skin Health
Mythfoliation: Is Preservative-Free Impossible?
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I've Heard That Nothing Can Really Be Preservative-Free. Is this True?

This is largely a matter of semantics. When a product says that it is preservative-free, this usually means that it uses non-traditional methods to preserve the product’s freshness. Many companies try to be preservative-free because traditional preservatives in cosmetics tend to be irritating and are constantly included in allergen lists.

CAUTION: many products achieve “preservative-free” status by piling on fragrances which have preservative properties. And fragrances are extremely irritating as well.

At VMV HYPOALLERGENICS®, we use a proprietary system that includes coconut-derived monolaurin. This unique compound is not only proven to be hypoallergenic and non-comedogenic, but has also been proven to have disinfectant and antibacterial properties.

Our preservative-free products, therefore, still preserve themselves for an acceptable shelf life but without using parabens, fragrances, or other traditional, skin-harming preservatives.

Click here for more on hypoallergenicity.


Click here to read the VH-Rating System's proven efficacy.


Click here to learn about the VH-Rating System's validity as a method for substantiating hypoallergenic claims.